Before you can begin messaging your customers, they need to provide you with consent to do so by subscribing to receive your promotional messages. This article will show you how to build a massive list of customers using a number of “subscription systems”—simple, mostly automated systems that build your customer list with minimal effort from you and your staff.
How to Write Great Text Messages (for Your SMS Campaigns)
Crafting compelling marketing messages with 160 characters or less can be challenging. The templates discussed in this article are a great starting point for your text message promotions and they’ll work very well for you.
What’s the Best Time to Send SMS Marketing Messages?
Text messages sent at certain times of the day may be less ideal than others. Ideally, you’d like to “hit” your customers with your marketing messages when they are most able to respond to them, or when they will have the most impact.
Medical Texting to Patients; Guidelines for HIPAA Compliance
Got questions about HIPAA compliance and sending SMS / text messages to your patients? I’m not surprised. I probably don’t need to tell you that a growing number of your patients and clients have don’t have landlines, use cell phones extensively, and communicate largely by text message.
How Sue from Ontario Strong & Andrew Scheer Screwed Up with Mass Texting / SMS
Texting is a powerful tool and it can benefit anyone who uses it properly. But used improperly, it can do nothing but increase the distrust and disillusionment Canadians currently have for politicians. So here are 3-ways how to do mass texting “right”…
What do CASL-Compliant SMS / Text Messages Look Like?
CASL is, according to some experts, the most restrictive anti-spam legislation in the world. It is often ambiguous, and seems to be more focused on curtailing the efforts of genuine, well-meaning business owners than the real contributors to spam, who aren’t residents of Canada at all.
Apps Vs SMS InfoGraphic: Text Messaging Kicks Butt
I am still asked regularly about why anyone would consider marketing with a relatively archaic mobile technology like a mass texting service when you can do so many amazing things with an app. The answer is quite simple: because your audience prefers SMS / texting.