Local Text Marketers SMS / Text Marketing Blog

Reduce No Shows with Automated Text Reminders
Reduce No Shows with Automated Text Reminders

If you own or manage a service business and you’re reading this, automated text reminders are important you, whether you know it yet or not. You already know the impact that missed appointments and no shows are having on your bottom line. And it’s no trifling amount.

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Send Text Messages with an SMS Gateway Service
Send Text Messages with an SMS Gateway Service

A gateway service is quite literally, a “gateway” to your customers’ mobile devices. It provides access to the mobile carriers’ networks so that you can deliver your messages through them directly to your contacts. The best services are designed to be extremely easy to use and navigate.

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Medical Texting to Patients; Guidelines for HIPAA Compliance
Medical Texting to Patients; Guidelines for HIPAA Compliance

Got questions about HIPAA compliance and sending SMS / text messages to your patients? I’m not surprised. I probably don’t need to tell you that a growing number of your patients and clients have don’t have landlines, use cell phones extensively, and communicate largely by text message.

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Video: Canada’s Anti-Spam Laws and SMS / Text Marketing
Video: 9 Things To Know about SMS Marketing in Canada

Just because you have the legal right to message your clients and customers with SMS doesn't mean they are going to appreciate it. In fact, one of the easiest ways to damage your brand, alienate your clients and generally piss people off is to start sending them text messages “out of the blue.”

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What do CASL-Compliant SMS / Text Messages Look Like?
What do CASL-Compliant SMS / Text Messages Look Like?

CASL is, according to some experts, the most restrictive anti-spam legislation in the world. It is often ambiguous, and seems to be more focused on curtailing the efforts of genuine, well-meaning business owners than the real contributors to spam, who aren’t residents of Canada at all.

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4 Reasons Why Facebook Sucks for Small Business!
4 Reasons Why Facebook Sucks for Small Business!

Facebook actually doesn’t suck for small business owners. No, I’m totally serious. Facebook sucks for small business. And I’m going to give you 4 reasons why. And I’ll support my reasons with real, verifiable data. So you can check it out for yourself.

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Apps Vs SMS InfoGraphic: Text Messaging Kicks Butt
Apps Vs SMS InfoGraphic: Text Messaging Kicks Butt

I am still asked regularly about why anyone would consider marketing with a relatively archaic mobile technology like a mass texting service when you can do so many amazing things with an app. The answer is quite simple: because your audience prefers SMS / texting.

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